Story by, Paul Mensah Nsor
Accra, Ghana - The Ghana Union of Traders Association (GUTA) Women's wing has launched an extensive national monitoring tour, visiting various districts across the country to gain firsthand insights into the business environment and identify the challenges that are adversely affecting their members. The objective of this initiative is to develop effective solutions to these challenges, with the ultimate goal of enhancing the overall performance and sustainability of businesses within the association.
Madam Pearl Opoku, National Coordinator for GUTA's Women's Wing, and national secretary for the wing, Mrs. Gifty Fianu, articulated the purpose of this endeavor to the media, emphasizing that GUTA is primarily established to support traders and has robust strategies in place to benefit its members.
"We are here to listen to our members, understand their challenges, and work towards finding solutions to boost their businesses," Madam Pearl poku said. "Our goal is to ensure that our members operate in a conducive environment, free from unnecessary challenges, and are able to grow and prosper."
The exercise commenced at Rawlings Park, where GUTA representatives engaged in conversations with their members, starting with those in the stationary sector, and concluding with businesses involved in the clothing industry.
"It is GUTA's mandate to ensure their members' safety and prosperity in the marketplace," Madam Pearl poku emphasized. "We are committed to working tirelessly to address the challenges facing our members and create a favorable business environment."
The association is hopeful that by next year, they will have visited all districts under GUTA's jurisdiction nationwide to effectively address issues impeding business growth.
Following their visits to these locations, several members took the opportunity to express their concerns to the media, highlighting the urgent need for attention and solutions.
"I hope that GUTA will be able to address the issue of high taxes and levies that are suffocating our businesses," said one trader. "We are struggling to make ends meet, and these taxes are making it difficult for us to survive."
Another trader echoed similar sentiments, stating, "We need GUTA to help us address the issue of insecurity in our markets. We are constantly worried about the safety of our businesses and lives."
GUTA's national monitoring tour is expected to cover all districts across the country, providing a platform for traders to voice their concerns and work collaboratively towards finding solutions to the challenges facing the business community.
The association's efforts are aimed at promoting a favorable business environment, enhancing the competitiveness of Ghanaian businesses, and contributing to the country's economic growth and development.
As GUTA continues its national monitoring tour, traders and businesses across the country remain hopeful that the association's efforts will yield positive results, leading to improved business conditions and increased prosperity for all.

